Church Fundraising Success!
Now, church fundraising comes with more challenges, and generally more
restrictions than school fundraisers for instance. Church congregations are in many cases not as large as
they used to be, and there are often fewer people that can be relied on to help out with the fundraising than
in a school organization. Sometimes these are older members of our communities too, who cannot be expected to
consider a car wash a good idea!
Have you thought about using a
fundraising consultant? Now your immediate reaction will probably be that there is no way that you can afford to
pay someone, but is there anyway you can afford not to use their services? What do I mean? Well, a fundraising consultant for your church already knows what
kind of fundraisers are making good money, which take a great deal of time to organize, which can be used for your
particular situation, and what you can realistically expect to make in return.
With this in mind, you can then see whether it is advantageous to pay
a consultant's fee, and in many cases it is just what you need. The job of the church is not fundraising or
marketing, churches are not always up to date on what will sell, and what is suitable for your members to
sell or organize. Your members may be great at baking cakes, but if they have no one to sell them to, then it
is not much help, is it? A fundraising consultant will be able to advise what is likely to sell to the people
you have access to, and this is important. You have to know who you are selling to. You have to know your
market. With this in mind your fundraising may take on more meaning, and become more
successful.
But the fee that you will have to pay can be highly significant,
wouldn't it be better to just work on our own and save all that money?
Maybe, but remember that these professional consultants do this job as
a living, so they know the ins and outs, the pros and cons of every capaign and market, information that
people from your church are unlikely to know. With professional guidance, you may have a far greater chance
of reaching your fundraising goal for your church than if you go it alone. Just think about it first, that is
all I am suggesting. Who kows, but with good guidance, you may reach your church fundraising goal with much
more ease than by going it alone.
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